Growth Playbook · From my video notes
Grow in the AI era. Skip the marketing middlemen.
The resource list behind my video on AI-era growth. Gamma's SF Tech Week talk made the case plainly: founders can now run growth themselves with AI tools. These are the sources I send founders to.
By Koki · October 2026
Start here
Free first. Paid programs are marked.
Gamma
AI-native decks, docs and sites. Gamma's own growth started here: the product demos itself, and every shared deck works as a landing page.
Playbooks · FreeFirst Round Review · Starting Up
First Round Capital's magazine. Operator-written playbooks on early growth, pricing, hiring and fundraising, drawn from portfolio companies.
NewsletterLenny's Newsletter
Product and growth writing read across Silicon Valley. Deep interviews and data on how consumer and AI products actually grow.
Programs · PaidReforge
Cohort programs on growth, retention and product, taught by operators from companies like Uber and HubSpot. The structured option for when free reading stops being enough.
Launch · FreeProduct Hunt
The daily launch board. Ship in public, get the first wave of users and feedback in one day, and let other makers find you.
Free courseYC Startup School
Y Combinator's free founder curriculum, including growth basics and co-founder matching. About seven weeks, no fee.